Insurance Overview Spots
“Member FDIC.” It’s said at the end of all those bank commercials, but what does it mean? The financial institution wanted to explain their purpose to the general public in a way that was simple and succinct.
The illustrations were inspired by the flat geometry and the airbrush effect much used during the Art Deco movement of the 1920s. A diverse cast of characters represent the account holders.
The “Account Wheel” illustrates the breakdown of the different accounts.