Radio and Television Correspondents’ Association

Identity Refresh

The Radio & Television Correspondents’ Association came to us for a re-brand and we were honored to oblige. The first step was re-designing the logo. We explored several directions to reflect the “DC-centric”, journalistic, and political character of the organization. The Capital building and radio/television communication waves seemed like the logical solution.

The isosceles triangle shows the true composition of the design.

The new logo and sophisticated color palette adorned stationery, invitations to the prestigious dinner, and served as the optimum tool for the tribute to the great “storytellers” video that we produced for the event.