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A&E – Premier Protein

Branded Spot

A&E sent HUGO a coded transmission: make Premier Protein feel compatible with the networks' look and feel. A little mischievous magic – combined with a talented squad – resulted in this spot capturing a day in the life of A&E superfans everywhere.
Creative Director
Matt Guastaferro
Senior Producer
Liah Corral
Design
Zack Bailey
Design & Animation
Matt Foley
Animation
Alex Park
Mix & Sound Design
Spinn Creative